Hotel for business trips and holydays in Florence. The Roma Hotel is a 4-star central establishment ideal for any kind of trips in Florence. This hotel is located inside an 18th century classical building, carefully restored. Furthermore, it is situated right in the heart of the city, in front of the Piazza Santa Maria Novella. For your business trips, the Roma Hotel has a complete conference room, perfect to celebrate reunions, seminaries and events there. Its 57 rooms have a nice decoration and complete equipment, including heating, TV with international channels, PC connection or mini bar, among others. The cared indoor design of the Roma Hotel will make you enjoy at maximum, the time spent there, from the level of the exquisite environment where it is situated. A central and personal hotel, which will turn the business trip or the holydays spent in Florence into an unforgettable experience. *NOTICE: From July 1, 4 Euro City tax per person/night, direct payment at the hotel.

Flight + Hotel

3 Nights Room Only

from £306 per person

Secure today from £39pp

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Hotel only

Room Only

from £58 per person per night

Secure today from £10pp

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Florence, Florence, Italy

Address: 50123, Piazza Santa Maria Novella, 8 6 0, Florence, Italy

Phone: 055210366


Tripadvisor rating



1041 reviews






Sleep Quality

Best in Florence

Nov 2021 | CrystalNVB
Hotel Roma is a beautiful hotel with kind staff and close proximity to restaurants, shopping, and train station. We were only in Florence for two nights, but I wish my stay here had been longer. I was sad to leave. I highly recommend staying here if you are planning a trip to Florence.

Love this gem of a hotel.

Aug 2021 | Mover74
This hotel was perfect for us. Great location to walk everywhere, friendly staff, clean rooms. It is a little outdated but we were able to charge all technology as well as the WiFi worked perfectly. The outdated just makes it more of a gem as it still had modern conveniences. We walked everywhere from this hotel. Food and shopping close. If/when we come back to Florence definitely will stay again. The staff was so friendly and helpful…loved it!!

Very nice hotel, conveniently located, kind and helpful staff

Aug 2021 | Filippo C
The hotel is in a perfect location, few steps from Florence's main train station and a few hundreds meters from the main landmarks; once you arrive at the station you can literally drop your luggage at the hotel and visit the city straight away. Staff is extremely helpful and they always do their best to resolve any issue with your stay, they provide useful advices, hints and tips and more. The ground floor is a magnificent example of Art Nouveau decorations. 100% recommended.