With its traditional beach resorts, stunning scenery and plenty of family fun, it’s no wonder that Bulgaria is one of Europe’s favourite new holiday destinations. From all-action watersports to tranquil days at the seaside, you can spend your time relaxing, adventuring, or enjoying the best of both worlds on your trip to this diverse and beautiful country. But where is Bulgaria? And why are so many people putting it on their must-see list of places to visit?

Where is Bulgaria?

With Turkey and Greece to the south, Bulgaria is on the easternmost edge of Europe. It’s coastline is edged by the Black Sea with Romania directly to the north. This coast has miles and miles of beautiful golden beaches.

Bulgaria may be new as a tourist destination, this beautiful country actually sits at a crossroads of Ancient European culture, and is a real hidden gem that you should seriously look at if you love something a little different from the usual ‘tourist hot spots’.

So perfect is Bulgaria’s position in south-eastern Europe that it’s the site of many historic trade routes, and the coastal city of Varna was an exceptionally important trading port. This rich history gives Bulgaria much of its deep and fascinating culture.

Thanks to the sunny beaches in the east and the high mountains in the west, Bulgaria has the ideal geography for beach holidays as well as snowy winter escapes, making it an all-year-round destination. From snowshoeing and skiing in Bankso to sunbathing and swimming on the Black Sea, Bulgaria sits in a part of Europe that is undeniably magical and a fabulous destination for a holiday, winter or summer.

Explore the beautiful Bulgarian landscape

If you love spending your holidays getting back to nature, there are all kinds of landscapes to explore in Bulgaria. Take a trip through the countryside, through wild woodlands and quaint villages, or put on your hiking boots and go trekking in the vast mountain ranges.

Along the coast, the golden sands give way to the waters of the Black Sea for the ultimate in beachside relaxation. The coastline here is rugged and beautiful with cliffs and fields giving way to long, uninterrupted beaches. There are plenty of watersports on offer at Sunny Beach, so hop on a boat trip and see the coast from the water. Children will love a visit to a waterpark, and parents can grab a cocktail and lie back in the sunshine while the little ones have fun.

During the winter months, the ski resorts in Bansko come to life as powder descends on the quaint cobbled village. The slopes are forested, with snow resting heavily on the branches of the pine trees all winter long, creating a picture-perfect winter wonderland.

Bulgaria’s astounding history

Steeped in ancient history, Bulgaria has some fascinating historic sites to explore. From traditional monasteries to Byzantine churches, you’ll uncover stunning architecture at every turn. At Beglik Tash, you can get up close to the mystical rocks at the ‘Bulgarian Stonehenge’.

After exploring the ruins of Bulgaria’s bygone eras, head back to the towns and cities to browse modern shopping centres, eat at family-run restaurants, and catch a glimpse of traditional folk festivals. In capital Varna, don’t miss a trip to the cathedral, where you’ll be greeted by a huge Orthodox building topped with dazzling golden domes.

Embrace the local cuisine

Your holiday to Bulgaria wouldn’t be complete without tucking into the delicious local food. Inspired by its Greek and Turkish neighbours, traditional dishes are a wonderful fusion of Middle-Eastern and Mediterranean flavours.

For lovers of a great mixed grill, try Meshana Skara with its delicious meat skewers and classic kyufte (meatballs). Moussaka is another firm favourite in Bulgaria, especially with a dollop of Bulgarian yoghurt on the side. With cheese pastries, Bulgarian Sirene cheese and spicy cured sausage, the food in Bulgaria will tickle your tastebuds and introduce you to some new and exciting flavours.