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Thomas Cook 2019 Holiday Report Thomas Cook 2019 Holiday Report


Our UK Holiday Report is back and it is bigger than ever! We’ve spoken to thousands of our customers to find out what they value when booking their hard-earned time away in the sun. In the report you will discover whether you’ve booked one of this summer’s most desirable destinations, test how your environmentally-friendly behaviour stacks up on holiday compared to at home, and determine whether you are a Gastro Geek as we reveal how our growing passion for good food is spilling over into our holidays.
For the first time we’ve also commissioned research among 18-35 year olds and it is fascinating to see how this generations’ holiday priorities differ from their parents at the same age.
We hope you enjoy reading our 2019 report.


Holidays beyond the Eurozone | Turkey holidays

Venturing beyond the Euro zone

Almost half of our bookings this summer are to non-Euro destinations.

Turkey has leapfrogged Greece to take the number two position for this summer’s most popular holiday hotspot.

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Young traveller relaxing on holiday

A new generation of package holidaymakers

1 in 4 of our bookings are made by 18-35 year olds.

But it’s more about healing rather than peeling for today’s under 35s as we look at how their holiday priorities differ from their parent’s generation.

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Local authentic market

Think global, live local

2 in 5 holidaymakers are more likely to choose activities on holiday that benefit the local community.

Find out how our new range of Love Local experiences let you make a difference when on holiday.

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Food and drinks in restaurant

Gastro Geeks on tour

9 in 10 Brits say that the hotel restaurant influences where they book.

As our passion for good food reaches new heights, hotel restaurants are becoming destinations in their own rights.

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